Is maximizing profits a company's main objective? Should corporate enterprise be guided by an unfettered mechanism of the market? How much should firms make up for the obvious and unseen expenses that the entire society bears? For many years, corporate executives, business moguls, specialized economists, and management specialists have been debating these and other related issues. There is now general agreement that corporate practices cannot evade the core requirements of moral behavior, that governance and administrative procedures need to be more open and accountable to the public, and that companies need to be mindful of the environment and community in which they operate. As a result, three fundamental ideas of modern business have emerged: corporate governance, corporate social responsibility, and commercial ethics.


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  • Brand: Pearson
  • SKU: 9788131724101
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Product details

  • Fernando (Author)
  • Publisher ‏ : ‎ Pearson Education India; 1st edition (1 January 2009)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 200 pages
  • ISBN-10 ‏ : ‎ 8131724107
  • ISBN-13 ‏ : ‎ 978-8131724101
  • Item Weight ‏ : ‎ 794 g
  • Dimensions ‏ : ‎ 20.3 x 25.4 x 4.7 cm
  • Country of Origin ‏ : ‎ India