The goal of entrepreneurship is to assist students in realizing their aspirations to become business owners. The book's structure makes it easy for readers to investigate the nature of entrepreneurship, offers templates for starting new businesses, and outlines strategies for assisting successful entrepreneurs. Four chapters make up Part One, which lays the groundwork for the course. Three chapters make up Part Two, which covers product creation, innovation protection under the law, and the human component of the services industry. Three chapters again, Part Three focuses on market research and development. Four chapters make up Part Four, which focuses on the roles that entrepreneurs play in their organizations.
৳778
- Brand: Pearson
- SKU: 9789332568730
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