Bill Hollins keeps exploring the practical application of design in the service industry. In this new book coauthored with Sadie Shinkins, he offers a practical take on a crucial subject in the field. Naomi Gornick, University of Dundee Honorary Professor
This book, which walks readers through every step of the design and implementation of service operations, combines relatable, lively examples with well-explained theory.
Every chapter includes instructional elements designed to maximize students' understanding of the concepts and illustrations discussed in the book.
৳10661 ৳11661-8.58%
- Brand: SAGE Publications
- SKU: 9781412929523
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