Businesses have spent a lot of money constructing data warehouses in order to collect enormous volumes of client data. Making smarter business judgments comes from "mining" this information gold mine, or gaining access to the data within. Because Berry and Linoff so clearly show useful strategies that have genuine benefits for increased marketing and sales, readers and reviewers adored their debut book, Data Mining strategies. From then, Mastering Data Mining takes off. Assuming readers are familiar with the fundamental methods discussed in the first book, the writers concentrate on the most effective ways to apply these methods to actual business scenarios. Over the course of roughly 20 scenarios, they begin with the most basic applications and progress to the most potent and complex examples.
৳1648 ৳1848-10.82%
- Brand: Wiley
- SKU: 9788126518258
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